Rebranding case study for Vinatech (headquarter) whose engineers have continually attempted to develop and improve supercapacitor technology

BRANDING OBJECTIVES: Vinatech's team of dedicated engineers is at the forefront of supercapacitor technology, constantly pushing boundaries and refining their craft, to reflect this unwavering commitment to progress, I was tasked with developing a new brand identity that captured Vinatech's innovative spirit and technological prowess.

A FONT FOCUSED ON THE FUTURE:
the foundation of the rebrand lies in a powerful, custom typeface, this typography expertly blends technological elements with a subtle nod to the fuel cell materials and electronic components that form the core of Vinatech's supercapacitors.
The typeface exudes a sense of strength & reliability, perfectly aligning with Vinatech's dedication to high-performance products.

A SYMBOL OF INGENUITY:
complementing the font is a simple yet modern symbol, this design embodies the essence of Vinatech's work, encapsulating the core elements of fuel cell materials and supercapacitor electronics, it serves as a visual representation of the company's ingenuity and dedication to crafting the future of energy storage.

BRINGING THE BRAND TO LIFE:
the rebrand wasn't confined to just the logo and font, it was meticulously applied across various touchpoints to create a cohesive brand experience, this included implementing the new identity on the Vinatech factory itself, employee name tags, & even company t-shirts.
This comprehensive approach ensures that Vinatech's brand message is communicated consistently and effectively across all platforms.

THE RESULT:
a brand identity that reflects Vinatech's dedication to innovation, technological expertise, and a commitment to a sustainable future.

Rebranding case study for Vinatech (headquarter) whose engineers have continually attempted to develop and improve supercapacitor technology
Rebranding case study for Vinatech (headquarter) whose engineers have continually attempted to develop and improve supercapacitor technology

Vinatech rebranding explanations - Font logo expressing fuel cells & supercapacitors' electronic components


CONTEXT: VINATECH is a world-leading supercapacitor manufacturing company which has international sales and distribution networks. Also VINATech is providing Fuel Cell materials, Catalyst Support, Pt/C Catalysts and Membrane Electrode Assembly(MEA). Carbon NanoFiber technology has been secured since 2002.
VINATECH engineers at R&D team are constantly working to improve our product technology, all our product is produced in the production facilities that we designed in-house and the production line based on smart factories technologies.
We are striving to experience better technologies for our customers by applying them to the next generation automobile, communication equipment, IoT, and industrial equipment of leading companies around the world.

Vinatech warehouse

Vinatech name tags + tee-shirt

Rebranding case study for Vinatech (headquarter) - Colored version

Vinatech also has solutions and core technologies of materials/components for fuel cells and deodorizing filters

Font logo expressing fuel cells & supercapacitors' electronic components

Rebranding case study for Vinatech (headquarter) - Colored version

Rebranding case study for Vinatech (headquarter) - Colored version

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