청담라이프 (Chungdamlife) - Branding - Meaning with the heart of making a product for the first time, with the heart of meeting a customer for the first time with good healthy products.
BRANDING OBJECTIVES: the new Chungdamlife branding embodies the essence of pure, healthy living through a combination of two symbols.
The drop represents the purity and concentration of Chungdamlife's high-quality products, encompassing everything from vinegar and marmalades to dried fruits, it symbolizes the very essence of health, captured in each offering.
The finger heart, this playful symbol, popular in South Korea, is formed by extending the thumb and index finger to create a heart shape, the gesture is used to show affection or appreciation for someone, and it is used in the rebranding to signify Chungdamlife's commitment to providing products made with love and appreciation for their customers' well-being.
The drop represents the purity and concentration of Chungdamlife's high-quality products, encompassing everything from vinegar and marmalades to dried fruits, it symbolizes the very essence of health, captured in each offering.
The finger heart, this playful symbol, popular in South Korea, is formed by extending the thumb and index finger to create a heart shape, the gesture is used to show affection or appreciation for someone, and it is used in the rebranding to signify Chungdamlife's commitment to providing products made with love and appreciation for their customers' well-being.
청담라이프 (Chungdamlife) - Packaging for fruit dessert vinegar range
PACKAGING OBJECTIVES: unveiled a new packaging design that beautifully reflects the essence of Chungdamlife's healthy products, from vinegars and marmalades to delectable dried fruits.
Simple and pure, I've embraced a minimalist aesthetic, with clean lines and a focus on uncluttered visuals.
This design philosophy reflects the purity and natural goodness of Chungdamlife's products.
Handmade touch, each package is adorned with charming, handmade illustrations, these illustrations add a personal touch and a sense of craftsmanship, making Chungdamlife's packaging stand out on the shelf.
The Quintessence of healthy, the new design reflects Chungdamlife's commitment to providing its clients with the finest, all-natural products, with a glance, you'll understand the quality and care that goes into everything they offer.
At Chungdamlife, they believe healthy living should be beautiful and inspiring, their new packaging embodies this philosophy, making healthy choices even more delightful.
Simple and pure, I've embraced a minimalist aesthetic, with clean lines and a focus on uncluttered visuals.
This design philosophy reflects the purity and natural goodness of Chungdamlife's products.
Handmade touch, each package is adorned with charming, handmade illustrations, these illustrations add a personal touch and a sense of craftsmanship, making Chungdamlife's packaging stand out on the shelf.
The Quintessence of healthy, the new design reflects Chungdamlife's commitment to providing its clients with the finest, all-natural products, with a glance, you'll understand the quality and care that goes into everything they offer.
At Chungdamlife, they believe healthy living should be beautiful and inspiring, their new packaging embodies this philosophy, making healthy choices even more delightful.
청담라이프 (Chungdamlife) - Packaging for fruit dessert vinegar range
청담라이프 (Chungdamlife) - Packaging for fruit vinegar range
CONTEXT: Chungdamlife is a premium handmade company established for a healthy world, providing delicious & honest food with the right ingredients.
They support your healthy and beautiful life with a brand that shows more reliable products to many people with correct & honest fermented vinegar and delicious foods.
Chungdamlife is a company that makes vinegar drinks from select ingredients, this is a healthy drink, but as the taste of vinegar determines customer preferences, the launch of the dessert vinegar has changed the identity of Chungdamlife & Chungdam Vinegar.
The company's brand represents a monogram of the form and pure water which means the aging of good ingredients, and the color of the ingredients, dedicated forms, & materials are applied in line art graphics to distinguish many products, making it easy for consumers to see.
They support your healthy and beautiful life with a brand that shows more reliable products to many people with correct & honest fermented vinegar and delicious foods.
Chungdamlife is a company that makes vinegar drinks from select ingredients, this is a healthy drink, but as the taste of vinegar determines customer preferences, the launch of the dessert vinegar has changed the identity of Chungdamlife & Chungdam Vinegar.
The company's brand represents a monogram of the form and pure water which means the aging of good ingredients, and the color of the ingredients, dedicated forms, & materials are applied in line art graphics to distinguish many products, making it easy for consumers to see.
청담라이프 (Chungdamlife) - Branding - A Heartfelt Connection for a Healthy You
청담라이프 (Chungdamlife) - Packaging for fruit dessert vinegar range
청담라이프 (Chungdamlife) - Packaging for marmelades ranges
청담라이프 (Chungdamlife) - Packaging for concentrates of black beans & hovenia fruit
청담라이프 (Chungdamlife) - Packaging for T-Drop Mellow Jasmine Green Tea & Sweet Mint Syrup
청담라이프 (Chungdamlife) - Packaging for 100% handmade natural fruit vinegar range
청담라이프 (Chungdamlife) - Instagram posts
청담라이프 (Chungdamlife) - Branding - Meaning with the heart of making a product for the first time, with the heart of meeting a customer for the first time with good healthy products.
청담라이프 (Chungdamlife) - Packaging for marmelades ranges
